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As he sat among the fans watching SMU take on Stanford in the 1936 Rose Bowl, J. Curtis Sanford asked the question, "Why can't Dallas have a game like this?" Sanford returned home, rolled up his sleeves and got to work creating a New Year's Day Classic of his own. Advisers insisted his plan would never work. Fortunately, Sanford refused to listen. This man of vision pursued his dream with an intense passion and financed the first four games from his own pocket. Thanks to Sanford's foresight and determination, the Cotton Bowl Classic found a home and continues to thrive as one of college football's most exciting and storied traditions.
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